Accelerate out of the Downturn with Sage
<p class="MsoNormal" align="center" style="text-align:center;line-height:normal"><b style="mso-bidi-font-weight:normal"><span lang="EN-IE" style="font-size:28.0pt;mso-bidi-font-size:10.0pt;font-family:"Arial","sans-serif";color:#4D4F53">Accelerate<o:p></o:p></span></b></p><p class="MsoNormal" align="center" style="text-align:center;line-height:normal"><b style="mso-bidi-font-weight:normal"><span lang="EN-IE" style="font-size:28.0pt;mso-bidi-font-size:10.0pt;font-family:"Arial","sans-serif";color:#4D4F53">outof the Downturn <o:p></o:p></span></b></p><p class="MsoNormal" align="center" style="text-align:center;line-height:normal"><b style="mso-bidi-font-weight:normal"><span lang="EN-IE" style="font-size:28.0pt;mso-bidi-font-size:10.0pt;font-family:"Arial","sans-serif";color:#4D4F53">withSage CRM<o:p></o:p></span></b></p>Re:Accelerate out of the Downturn with Sage
<span lang="EN-IE" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-IE;mso-fareast-language:EN-US;mso-bidi-language:EN-US">There is no question that the current global downturn has presented businesseswith the toughest economic conditions for several generations.</span>Re:Accelerate out of the Downturn with Sage
<span lang="EN-IE" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-IE;mso-fareast-language:EN-US;mso-bidi-language:EN-US">However, innovative small and mid-sized businesses (SMBs) which arequick to react, adapt and find creative ways to accelerate out of the downturn,will not only survive the crisis, but will thrive in the long-run.</span>Re:Accelerate out of the Downturn with Sage
<span lang="EN-IE" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-IE;mso-fareast-language:EN-US;mso-bidi-language:EN-US">Every downturn precedes an upturn, and those companies that preparethemselves now stand to win big when the upturn begins.</span>Re:Accelerate out of the Downturn with Sage
<span style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:AR-SA"><span style="mso-spacerun:yes"> </span><span lang="EN-US">Instead ofsitting back and waiting for the global recession to subside, companies should </span></span><span lang="EN-IE" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-IE;mso-fareast-language:EN-US;mso-bidi-language:EN-US">look ‘inwards’ andset in place the correct tools and procedures for the business to takeadvantage of the upturn when it comes.</span>Re:Accelerate out of the Downturn with Sage
<span lang="EN-IE" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-IE;mso-fareast-language:EN-US;mso-bidi-language:EN-US">Varying economists have indicated that the global recession is nearingthe bottom and the prospects for national economies are optimistic. </span>Re:Accelerate out of the Downturn with Sage
<p class="MsoNormal" style="margin-top:0cm;margin-right:0cm;margin-bottom:0cm;margin-left:1.0cm;margin-bottom:.0001pt;text-indent:-1.0cm;mso-list:l0 level1 lfo1"><span lang="EN-US" style="font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;mso-ansi-language:EN-US"><span style="mso-list:Ignore"><img width="13" height="11" src="file:///C:/Users/ADMINI~1/AppData/Local/Temp/msohtmlclip1/01/clip_image002.gif" alt="*"><span style="font:7.0pt "Times New Roman""> </span></span></span><span lang="EN-IE" style="font-family:"Arial","sans-serif"">Althoughthe recovery is expected to be sluggish, the IMF has indicated that the forcespulling the global economy down are decreasing in intensity.</span><span lang="EN-IE" style="font-family:"Arial","sans-serif";mso-ansi-language:EN-US"> </span><span lang="EN-US" style="font-family:"Arial","sans-serif";mso-ansi-language:EN-US"><o:p></o:p></span></p>Re:Accelerate out of the Downturn with Sage
<p class="MsoNormal" style="margin-top:0cm;margin-right:0cm;margin-bottom:0cm;margin-left:1.0cm;margin-bottom:.0001pt;text-indent:-1.0cm;mso-list:l0 level1 lfo1"><span lang="EN-US" style="font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;mso-ansi-language:EN-US"><span style="mso-list:Ignore"><img width="13" height="11" src="file:///C:/Users/ADMINI~1/AppData/Local/Temp/msohtmlclip1/01/clip_image002.gif" alt="*"><span style="font:7.0pt "Times New Roman""> </span></span></span><span lang="EN-US" style="font-family:"Arial","sans-serif";mso-ansi-language:EN-US">Since the US National Bureau of Economic Research(NBER) first announced the recession had started in December 2008, companieshave been firefighting and reacting to the crisis with short-term tacticalplans such as implementing drastic cost-cutting measures. <o:p></o:p></span></p>Re:Accelerate out of the Downturn with Sage
<p class="MsoNormal" style="margin-top:0cm;margin-right:0cm;margin-bottom:0cm;margin-left:1.0cm;margin-bottom:.0001pt;text-indent:-1.0cm;mso-list:l0 level1 lfo1"><span lang="EN-IE" style="font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol"><span style="mso-list:Ignore"><img width="13" height="11" src="file:///C:/Users/ADMINI~1/AppData/Local/Temp/msohtmlclip1/01/clip_image002.gif" alt="*"><span style="font:7.0pt "Times New Roman""> </span></span></span><span lang="EN-IE" style="font-family:"Arial","sans-serif"">Gartner,the world’s leading information technology research and advisory company,advised recently that “<i style="mso-bidi-font-style:normal">due to the lag intime between the point at which the economy starts growing again and when it isofficially declared to be growing again, companies simply can’t wait for anofficial declaration before they begin planning over the long-term for bettertimes<a style="mso-footnote-id:ftn1" href="file:///C:/Users/Administrator/Downloads/accelerate_out_of_downturn_final.doc#_ftn1" name="_ftnref1" title=""><span class="MsoFootnoteReference"><span style="mso-special-character:footnote"><span class="MsoFootnoteReference"><b style="mso-bidi-font-weight:normal"><span lang="EN-IE" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-IE;mso-fareast-language:EN-US;mso-bidi-language:EN-US">[1]</span></b></span></span></span></a>.”</i><span style="mso-spacerun:yes"> </span><o:p></o:p></span></p><div style="mso-element:footnote-list"><br clear="all"><hr align="left" size="1" width="33%"><div style="mso-element:footnote" id="ftn1"><p class="MsoFootnoteText"><a style="mso-footnote-id:ftn1" href="file:///C:/Users/Administrator/Downloads/accelerate_out_of_downturn_final.doc#_ftnref1" name="_ftn1" title=""><span class="MsoFootnoteReference"><span lang="EN-IE" style="font-size:9.0pt;line-height:115%;font-family:"Arial","sans-serif";color:#4D4F53"><span style="mso-special-character:footnote"><span class="MsoFootnoteReference"><span lang="EN-IE" style="font-size:9.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;color:#4D4F53;mso-ansi-language:EN-IE;mso-fareast-language:EN-US;mso-bidi-language:EN-US">[1]</span></span></span></span></span></a><span lang="EN-IE" style="font-size:9.0pt;line-height:115%;font-family:"Arial","sans-serif";color:#4D4F53"> Gartner May ‘09 – “It’s Time to Prepare for a Return toBusiness Growth”<o:p></o:p></span></p></div></div>Re:Accelerate out of the Downturn with Sage
<span lang="EN-IE" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-IE;mso-fareast-language:EN-US;mso-bidi-language:EN-US">Figure 1 below demonstrates how official declarations regarding the endof the recession have taken up to 20 months to be formally announced in thepast.</span>Re:Accelerate out of the Downturn with Sage
<span lang="EN-IE" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-IE;mso-fareast-language:EN-US;mso-bidi-language:EN-US">Many economists will not be drawn on when the current recession will endbut one thing is for certain - it will have finished before it has even beenofficially announced.</span>Re:Accelerate out of the Downturn with Sage
<span lang="EN-IE" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-IE;mso-fareast-language:EN-US;mso-bidi-language:EN-US">Organisations cannot afford to wait until the turning point of thiscurrent crisis has been formally announced before preparing for the impending growthperiod. </span><span lang="EN-IE" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:EN-US"><span style="mso-spacerun:yes"> </span></span><span lang="EN-US" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:EN-US">Now is the time toswitch from survival mode to thrive mode and to prepare your business toaccelerate out of the downturn. If not, you will most certainly be left behind.</span>Re:Accelerate out of the Downturn with Sage
<span lang="EN-US" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:EN-US">A business can grow and profit during a recession if it understands theunderlying dynamics of the marketplace. </span>Re:Accelerate out of the Downturn with Sage
<span lang="EN-US" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:EN-US">Crises tend to stimulate change in people. During a recession, buyingbehaviour shifts, changes and refocuses more than it declines.</span>Re:Accelerate out of the Downturn with Sage
<span lang="EN-US" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:EN-US"><span style="mso-spacerun:yes"> </span>The challenge is for businesses torespond to these changes in a timely and direct fashion.</span>Re:Accelerate out of the Downturn with Sage
<span lang="EN-US" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:EN-US">A business that really knows what its customers need and understandstheir behaviour will be able to serve their customers better as well as managetheir own business more effectively, now and as we enter the post-recessionperiod. </span>Re:Accelerate out of the Downturn with Sage
<p class="MsoNormal" style="margin-bottom:0cm;margin-bottom:.0001pt"><span lang="EN-US" style="font-family:"Arial","sans-serif";mso-ansi-language:EN-US">Today’seconomic conditions have caused turmoil across every sector. So what has changedsince the recession started? How has the current climate affected how companiesoperate and do business? <o:p></o:p></span></p>Re:Accelerate out of the Downturn with Sage
<span lang="EN-US" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:EN-US">Spending hasn’t come to an abrupt halt but consumers and businesses aredefinitely far more discerning about potential purchases and suppliers. Theyare less brand loyal, more price sensitive and are more willing than ever to‘shop around’ for value for money.</span>Re:Accelerate out of the Downturn with Sage
<span lang="EN-US" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:EN-US">Competition has also intensified as a result of these changingconditions. The current market pressure has forced businesses to become moreopportunistic, placing huge emphasis on pricing and discounting in an effort toget ahead of their competitors.</span>Re:Accelerate out of the Downturn with Sage
<span lang="EN-US" style="font-size:10.0pt;line-height:115%;font-family:"Arial","sans-serif";mso-fareast-font-family:宋体;mso-fareast-theme-font:minor-fareast;mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:EN-US">Competition has also intensified as a result of these changingconditions. The current market pressure has forced businesses to become moreopportunistic, placing huge emphasis on pricing and discounting in an effort toget ahead of their competitors.</span>页:
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