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标题: ACT! by Sage Premium is a Rob [打印本页]

作者: Rex    时间: 2009-5-21 18:35     标题: ACT! by Sage Premium is a Robust Solution for

ACT! by Sage Premium is a Robust Solution for
American Health Insurance
作者: Rex    时间: 2009-5-21 18:35     标题: Re:ACT! by Sage Premium is a Robust Solution

American Health Insurance has been seeing healthy returns since its inception five years
ago—ranking among the top five insurance brokers in California for four years in a row. The
Internet-based company attributes its success to its exceptional level of customer service
and its well-organized business. American Health Insurance depends on ACT! by Sage
Premium as the tool it uses to stay organized and competitive.
作者: Rex    时间: 2009-5-21 18:43     标题: Re:ACT! by Sage Premium is a Robust Solution

More Than Contact Management
When Chuck Mondrus started American Health Insurance, ACT! Premium was the first piece
of software he purchased. “I rely on ACT! to keep me organized; I’ve used it for years. When
I started this company I didn’t hesitate to implement ACT! Premium here, expanding its use
into a complete business management solution.”

作者: Rex    时间: 2009-5-21 18:43     标题: Re:ACT! by Sage Premium is a Robust Solution

American Health Insurance uses ACT! Premium for much more than a contact management
solution. In addition to holding more than 70,000 of the company’s customer and prospect
records, it serves as a complete business management database, storing and tracking
the myriad of facts, details, and documents necessary for any insurance business. “The
database is vital to the company’s success,” Mondrus says.
作者: Rex    时间: 2009-5-21 19:09     标题: Re:ACT! by Sage Premium is a Robust Solution

Go Paperless
The insurance industry is governed by numerous regulations; to protect itself, its clients,
and the insurance carriers, American Health Insurance must track all of its communications
with customers. ACT! Premium is the receptacle for communication details — every e-mail
message sent or received is recorded in the contact record, every document is stored, every
phone call is tracked, and notes of conversations are entered into the Notes tab in ACT!
Premium.
作者: Rex    时间: 2009-5-21 19:10     标题: Re:ACT! by Sage Premium is a Robust Solution

“We are completely paperless,” says Mondrus. “Every document we send out is electronic
and every paper document we receive is converted to electronic format and stored within
ACT! Premium, attached to a customer’s record. We send out customer correspondence
directly from ACT! Premium and every incoming e-mail or phone call is recorded in ACT!
Premium too.”
作者: Rex    时间: 2009-5-21 19:11     标题: Re:ACT! by Sage Premium is a Robust Solution

Enjoy the Flexibility
American Health Insurance invests in Internet advertising,
including pay-per-click ads that drive prospects to the company’s
Web site where they can fill out an interest form. Using an addon
solution available for ACT! Premium, eMail-Lead Grabber from
eGrabber, form data is sent to ACT! Premium and generates a
new Contact record. The solution also collects prospect data
from e-mail messages the company receives.
作者: Rex    时间: 2009-5-21 19:11     标题: Re:ACT! by Sage Premium is a Robust Solution

“I believe in investing in technology,” says Mondrus. “We process
between 200 and 350 applications each month, and we’re
able to do it with a lean staff because of ACT! Premium and its
surrounding technology.”
Mondrus appreciates the broad flexibility of ACT! Premium
which allows him to set up dozens of custom fields to track the
information specific to his business. The fields are then organized
within tabs which keep the data easily accessible.
作者: Rex    时间: 2009-5-21 19:12     标题: Re:ACT! by Sage Premium is a Robust Solution

The company has set up dozens of e-mail templates within ACT!
Premium. The templates speed communication and ensure
that American Health Insurance presents a consistent and
professional image with each message it sends.

作者: Rex    时间: 2009-5-21 19:12     标题: Re:ACT! by Sage Premium is a Robust Solution

Group Data for Action
ACT! Premium provides the real-time information Mondrus needs
to keep American Health Insurance in prime health. One way
is through the Groups function. Mondrus has created dozens
of groups and subgroups that enable him to segregate the
database into collections of contacts with something in common.
Mondrus makes use of both dynamic and static groups,
depending on the application.
作者: Rex    时间: 2009-5-21 19:13     标题: Re:ACT! by Sage Premium is a Robust Solution

“I have groups for Submitted Applications, Enrolled, Declined,
and Lapsed, for example,” he explains. “Members in these are
dynamic groups have a certain value in their contact record. They
flow in and out of a group depending on their status. I also have
a static group for the year’s sales that contains all customers
added within the year.”




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