Altimeter Report: The 18 Use Cases&am

Rex

Altimeter Report: The 18 Use Cases of Social CRM, The New Rules of Relationship Management

Rex

18 Use Cases That Show Business How To Finally Put Customers First

Rex

Social and CRM: How Companies Will Manage Their Social Relationships

Rex

Over the last six months, I’ve been working closely with Ray Wang who is well known in the CRM space as an expert.

Rex

Coupled with my focus on social technologies we did a deep dive on how our worlds are colliding into the trend to Social CRM. 

Rex

In our opening webinar when we announced our joining of the firm, we made it clear we’re looking at the holistic business, across multiple business departments –not silos or roles.

Rex

Companies are unable to scale to keep up with the social phenomenon

Rex

We know that customers are using these social technologies to share their voices, and companies are having a very difficult time to keep up.

Rex

For companies, real time is not fast enough. 

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Companies need to be able to anticipate what customers are doing to say and do, in order to keep up.